(Photo Source: Twitter.com/JoeGibbsRacing)
Press Release | JOE GIBBS RACING
HUNTERSVILLE, N.C. (Jan. 31, 2024) – Joe Gibbs Racing announced today that Mavis Tires & Brakes will be featured as the primary sponsor of Denny Hamlin’s No. 11 Toyota Camry XSE for eight NASCAR Cup Series races in 2024.
Based in Millwood, N.Y., Mavis is a tire and service provider in the United States with more than 2,000 service centers. The Mavis brand includes Mavis Discount Tire, Mavis Tires & Brakes, Express Oil Change & Tire Engineers, Brakes Plus, Tuffy Tire and Auto Service Centers, and Town Fair Tire. In addition to its expansive selection of tires from more than 20 major brands, Mavis offers a menu of services including oil changes, brakes, alignments, suspension repair, shocks/struts, and battery replacement.
“We are thrilled to team up with Joe Gibbs Racing and Denny Hamlin again this year for what promises to be an exciting 2024 racing season,” said David Sorbaro, Mavis co-CEO. “This union with NASCAR continues to be a perfect fit.”
“Mavis was founded on value, excellent customer service and family,” said Stephen Sorbaro, Mavis co-CEO. “This partnership continues to complement our dedication to the automotive industry and our connection to communities and neighborhoods around the country. We look forward to another great season with our customers and the Mavis family cheering on the No. 11 team.”
Last season, Mavis joined Hamlin’s No. 11 Joe Gibbs Racing team for eight races, including the Chesterfield, Va. native’s 50th career NASCAR Cup Series victory at Pocono Raceway in July. That agreement and the extension were brokered by JGR partner agency, C10 Media, which owns ANC, the leading sports and entertainment display technology and multimedia advertising firm.
The Mavis Toyota Camry XSE will make its 2024 debut at Phoenix Raceway on March 10. Hamlin will also race the Mavis colors at Bristol Motor Speedway (March 17), Richmond Raceway (March 31), Dover Motor Speedway (April 28), Charlotte Motor Speedway (May 26), Pocono Raceway (July 14), Atlanta Motor Speedway (September 8), and Homestead-Miami Speedway (October 27).
“Our partnership with Mavis has been great for both sides,” said Hamlin. “Last season, we had a ton of success in the Mavis colors. It is always exciting to bring new partners into the sport and to be able to deliver on their investment. I’m looking forward to what we can do together this year.”